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Marketing Analyst

Location: San Francisco, CA, USA

Notice

This position is no longer open.

Requisition Number: 169001

Position Title: Staff Analyst, Analytics

External Description:

Team Overview

Glu Mobile is now part of the Electronic Arts family, and we build mobile games that are free to play. Our titles include Covet Fashion, Design Home, Diner Dash Adventure, Kim Kardashian, MLB Tap Sports Baseball, and Disney Sorcerer's Arena, to name a few.

As a Marketing Analyst, you will support our efforts to connect with new players, engage our existing players, and measure the health of our games. You will work as part of a team of marketers and user acquisition specialists focused on growing two to three of our games.

 

Role Overview

As a member of the Growth Analytics Team, you will work with marketers, analysts, and data scientists. The team's mission is to provide objective insights and build data services so that we can connect with players, grow our games, and strengthen our portfolio of titles. You will help the team create internally focused, machine learning tools for improving the experience of our players.

Responsibilities:

  • Develop approaches to solve core player acquisition, re-engagement, and monetization
  • Produce and achieve insights to leaders to inform strategic marketing decisions
  • Identify areas of opportunity to increase revenue and improve marketing Return on investment
  • Design and test marketing hypotheses that help company reach goal
  • Forecast the player cohort growth
  • Pull and summarize data from traditional and big data systems using SQL

Qualifications:

  • Passion for games and empathy for our players
  • Excitement for working in a data rich environment
  • Experience using statistical techniques to describe and visualize data
  • Expertise manipulating data in Python or R
  • Experience working with performance marketing systems and creative metrics to bring meaningful insights to marketing teams (Product Marketing, Creative and UA)
  • Experience driving analytics from beginning to end
  • Bachelor's Degree in Statistics, Computational Marketing, or Economics (or similar)

Bonus points:

  • Master's Degree in Statistics, Computational Marketing, or Economics (or similar)
  • Experience writing reusable programs in Python or R
  • Collaborate on code using Git

City:

State:

Remote?: 0

Community / Marketing Title: Marketing Analyst

Company Profile:

Electronic Arts is the leading interactive entertainment company, powered by innovative technology. We create incredible experiences for millions of players around the world. But what matters most is our people who inspire us, and the world, to play. As we bring new forms of entertainment to people around the world, we need creative, collaborative, diverse and adaptable people to keep making Electronic Arts better.

EEOText: About EA We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams’ careers. We put our people first, and we make sure they’re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn’t end at the workplace—we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more. Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we’re doing the work to give everyone the space to be their full selves while giving back to our community. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and build on our success. As our industry accelerates, we aren’t just keeping up—we’re staying ahead of the game. Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Date Opened: 2021-10-07 20:32:23.233

EEO Employer Verbiage:

About EA

We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams’ careers. 

 

We put our people first, and we make sure they’re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn’t end at the workplace—we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more. 

 

Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we’re doing the work to give everyone the space to be their full selves while giving back to our community. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and build on our success. As our industry accelerates, we aren’t just keeping up—we’re staying ahead of the game.

 

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Click here to view our Data Privacy Policy.

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