Senior Player Engagement Lead

Requisition Number: 167841

Position Title: Marcom Specialist III

External Description:

Senior Player Engagement Lead

We are Electronic Arts' Marketing and Commercial Organization (MCO). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touchpoints, develop global insights, and propel sales and global publishing. We understand the dynamic global landscape so we can bring relevant content, promotions, and help to players anywhere.

The Senior Player Engagement Lead is a crucial position within the Asia Creative Strategy team. You will report to the Head of Creative Strategy and Player Engagement. You will be part of a creative team of passionate, creative, and experienced specialists who inspire the world to play. We're located in Sydney, join us!

Responsibilities:

• Coordinate regular community team syncs across platforms to ensure that our overarching strategies are being performed
• Become the contact for global integrated comms teams activations including EA Play Live, Gamescom and capture events
• Oversee and consult with our community teams on our Go to Community plans for each region
• Lead our community-focused listening and feedback programs to provide the business with insights to help fuel strategic planning - identifying and understanding cultural insights
• Manage our escalation process and crisis management in relation to social media
• Your work will also involve looking at and evaluating opportunities for strategic growth in competitive gaming across Asia

Qualifications:

• At least 5 years of Community/Social/esports experience including mobile gaming or entertainment
• Bachelor's degree in Marketing, or Communications related
• Passion for gaming and great brands with an understanding of both the gaming and cultural nuances of Asia
• Experience developing marketing relationships and influencing senior partners including regional and global teams in English
• Understanding of competitive gaming with experience and/or a passion for eSports

City:

State:

Community / Marketing Title: Senior Player Engagement Lead

Company Profile:

Electronic Arts Inc. 是全球领先的互动娱乐软件公司。 EA 提供适用于联网主机、个人电脑、手机和平板电脑的游戏、内容和在线服务。

EEOText:

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Days Open: 113

Can this position be remote?: 1

EEO Employer Verbiage:

EA 是一个奉行机会均等的雇主。 所有招聘决定均不考虑种族、肤色、国籍、血统、生理性别、社会性别、性别认同或表达、性向、年龄、遗传信息、宗教信仰、残障状况、医疗状况、怀孕状况、婚姻状况、家庭状况或退伍军人身份等因素的影响。 EA 还会遵照相关法律，为符合条件的残障个体改善工作环境。