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Analyst, Pricing & Promotion

위치: Austin, TX, USA

참고

더 이상 지원할 수 없는 직책입니다.

Requisition Number: 165614

Position Title: Sr. Demand Planning Analyst

External Description:

Analyst Pricing & Promotion

Electronic Arts

We are Electronic Arts' Marketing and Commercial Organization (MCO). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touch points, develop global insights, and propel sales and global publishing. We understand the dynamic global landscape so we can bring relevant content, promotions, and help to players anywhere. We foster an environment where our teams create the most amazing work of their career while inspiring the world to play.

Our EA Sports Commercial Team is looking for a Sr. Pricing & Promotions Analyst. The Sr. P&P Analyst supports the MCO and the broader sports organization with channel pricing analysis and scenario forecasts to increase demand for EA franchises across multiple global channels, accounts, and territories. Reporting to the Sr. Manager of Pricing and Promotions, you work with demand planning teams, internal account managers, and you can discern relevant insights from analysis.

What a Pricing & Promotions Analyst does at EA:

  • Lead pricing and promotion modeling efforts : use statistical analysis to model the difference in results from changes in pricing and promotions tactics.
  • Create reports and dashboards to analyze results and track Goals for global promotions across EA SPORTS franchises such as FIFA, Madden, UFC, NHL, and PGA Tour.
  • Use the Demantra statistical and simulation engines to build reusable models of specific promotion impacts on sales and revenue.
  • Develop pricing and promotions dashboards for the EA Sports franchises to provide a monitor for promotion health and efficacy. Work with sales, marketing, and planning partners to capture reporting needs, maintain data accuracy, and improve.
  • Use industry data sources such as NPD, Numerator, FanCensus, and GSD to understand competitive activity in the marketplace, and analyze how different tactics such as merchandising, free trials, deep discounts, and premium promotions affect game engagement.
  • Perform ad hoc analysis for sales programs.

Technical Skills

  • Required: Excel (can maintain complex spreadsheets) spreadsheet and report creation. Create analytic tools that allow us to understand the business, market environment, and competitive landscape
  • Required: Experience with statistical evaluations and tools such as R or SPSS. You can translate data results into a story for our customers.
  • Required: Coding skills using SQL or Python. You can write re-usable code, modify existing code, and automate reporting processes.
  • Experience using and creating data visualizations with tools such as Tableau, R Shiny, or Dundas BI

Performance Skills and Education

  • You are motivated and can act upon opportunities and issues
  • You partner with global Account Managers, Demand Planners, and marketing teams.
  • You can work with partners across different cultures, time zones, and business backgrounds.
  • 2 or more years of hands-on analytic experience.
  • Experience in the video game industry or other digital goods industries.
  • Degree from a four-year college/university in Statistics, Computer Science, Economics, or a related field.
  • You are required to work regular and predictable weekly business hours with minimal to moderate travel no more than a few times a year.

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Community / Marketing Title: Analyst, Pricing & Promotion

Company Profile:

Electronic Arts Inc.는 세계를 선도하는 인터랙티브 엔터테인먼트 소프트웨어 기업입니다. EA는 인터넷 콘솔, 개인용 컴퓨터, 휴대전화, 태블릿용 게임과 콘텐츠 및 온라인 서비스를 제공합니다.

EEOText: EA는 균등한 기회의 제공을 실천합니다. 모든 채용은 인종, 피부색, 출신 국가, 혈통, 생물학적/사회적 성별, 성 정체성 또는 표현, 성적 성향, 나이, 유전 정보, 종교, 장애 여부, 질병 유무, 임신 여부, 혼인 상태, 가족 상황, 군 복무 여부, 또는 법으로 금지된 기타 요인을 고려하지 않고 결정됩니다. 또한, 해당 직책에 합당한 능력을 갖추고 있다면 범죄 기록이 있는 지원자도 관련 법률을 준수하는 방식으로 채용 여부를 고려합니다. EA는 관련 법률에서 명시하는 대로 업무 공간에 장애가 있는 입사 지원자 또는 예정자를 위한 시설을 마련해두고 있습니다.

Days Open: 64

Can this position be remote?: 1

EEO Employer Verbiage:

EA는 균등한 기회의 제공을 실천합니다. 모든 채용은 인종, 피부색, 출신 국가, 혈통, 생물학적/사회적 성별, 성 정체성 또는 표현, 성적 성향, 나이, 유전 정보, 종교, 장애 여부, 질병 유무, 임신 여부, 혼인 상태, 가족 상황, 군 복무 여부 등의 요인을 고려하지 않고 결정됩니다. EA는 관련 법률에서 명시하는 대로 업무 공간에 장애가 있는 입사 지원자 또는 예정자를 위한 시설을 마련해두고 있습니다.

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