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Manager, Creative Content - Apex Legends Global Series

Multiple Locations: Austin, TX, USA • Vancouver, BC, Canada • Orlando, FL, USA • North Carolina, USA

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Requisition Number: 183102

Position Title: Senior Manager Marketing

External Description:

We are a global team of creators, storytellers, technologists, experience originators, and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

Founded in 2010 by the original creators of the Call of Duty Franchise, Respawn was created with the philosophy that when experienced people have creative freedom, they'll make extraordinary games that achieve the unexpected. From our roots as an indie studio to joining the roster of studios at Electronic Arts, this remains our guiding principle. We love what we do and want to share our passion with players worldwide. Our shipped titles include critically acclaimed multi-platform games Apex Legends, Titanfall, Titanfall 2, Star Wars™ Jedi: Fallen Order and Medal of Honor: Above and Beyond. Join us for the opportunity to create groundbreaking games with some of the best developer talent in the industry.

As Manager, Creative Content you will implement live content strategies to meet Apex Legends Global Series (ALGS) goals as part of the wider Apex franchise. You will work with cross-functional teams including brand, live services, legal, partnerships, and external partners to ensure content aligns with our goals and resonates with the target audience.

You will be a subject matter expert on the Apex community and content relevance. You understand how people consume ALGS content, have an eye for trends, substantial knowledge of the different types of content, and serve as a subject matter expert on ALGS culture. You will report into the Senior Brand Marketing Manager on ALGS.

Responsibilities:

  • Build content strategies for the ALGS content landscape, including live broadcasts, social media platforms, and digital content aligned with wider Apex brand tenets & community culture.
  • Manage external content vendors within the ALGS content ecosystem.
  • Curate and produce content that is consistent with brand messaging and achieves our goals
  • Build cross-platform, detailed distribution plans for priority content such as vertical content, podcasts, long form franchises, and more
  • Support the conceptualization, production and distribution of partner content, ensuring concepts meet goals and brand narratives for both parties
  • Facilitate strategic partnerships with brands and creators across the content ecosystem
  • Collaborate around influencer and talent content strategy and amplification
  • Set Key Performance Indicators, establish measurement techniques and build reporting documents for both internal and client usage
  • Stay on top of media and entertainment trends and stimulate new programming development

Qualifcations:

  • 7+ years relevant experience (preferably in the experiential, esports or entertainment field)
  • Experience working in the competitive gaming space with familiarity with Apex Legends content
  • Solid eye for the visual articulations of social content (photography, video, graphics)
  • You are feedback oriented and have experience collecting feedback from a variety of sources to be actioned accordingly
  • Experience in Adobe Creative Suite
  • Experience briefing and managing external agencies and translating our requirements into an executable plan

Ceci ne s'applique pas au Québec.

COMPENSATION AND BENEFITS

The base salary ranges listed below are for the defined geographic market pay zones in these locations. If you reside outside of these locations, a recruiter will advise on the range and benefits for your specific location. EA has listed the base salary ranges it in good faith expects to pay applicants for this role in the locations listed, as of the time of this posting. Pay offered will be determined based on numerous relevant business and candidate factors including, for example, education, qualifications, certifications, experience, geographic location, and business or organizational needs.

BASE SALARY RANGES • California (depending on location e.g. Los Angeles vs. Sacramento): º $138,200 - $219,000 USD Annually • New York (depending on location e.g. Manhattan vs. Buffalo): º $136,600 - $219,000 USD Annually • Jersey City, NJ : º $171,100 - $219,000 USD Annually • Colorado (depending on location e.g. Denver vs. Colorado Springs): º $153,100 - $206,200 USD Annually • Washington (depending on location e.g. Seattle vs. Spokane): º $136,600 - $202,300 USD Annually • British Columbia (depending on location e.g. Vancouver vs. Victoria): º $126,000 - $176,300 CAN Annually Base salary is just one part of the overall compensation at EA. In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity. For British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

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Community / Marketing Title: Manager, Creative Content - Apex Legends Global Series

Company Profile:

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

EEOText:

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Days Open: 42

Can this position be remote?: 1

EEO Employer Verbiage:

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. We provide comprehensive benefit packages and support for a balanced life with paid time off and new parent leave, plus free games and so much more. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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