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Communications Manager

Multiple Locations: Shanghai, China • Victoria, Australia • South Korea • Singapore

Notice

This position is no longer open.

Requisition Number: 177105

Position Title: Marketing Manager I

External Description:

EA's Partnered Development Group (PDG) is a new team built from the ground up to manage 2nd Party development (IP-licensed dev and outsourced dev) end-to-end, from sourcing opportunities, guiding development and leading GTM and live service efforts. We are working with a handful of top-tier mobile studios, combining EA's IP with partners to accelerate the development of a portfolio of hit mobile games to grow EA's mobile footprint. The nucleus of our team is based in Asia – but we are expanding across geos to guide global LiveOps and publishing for our mobile slate.

We are looking for a communications marketing manager based in Asia Pacific countries in a hybrid working model to report to the marketing group based in Shanghai while working with the product team.

Responsibilities

  • You will run global marketing and communications campaigns for both game pre-launch and post-launch phases.

  • You will partner with product leads and use data and customer insight-driven recommendations to create global product marketing and communications strategy and build plans to achieve the best outcomes for players that align to product goals.

  • You will collaborate with partners to ensure the recommended communication strategies align with our brand goals.

  • You will build relationships with external vendors such as advertising, media and experiential agencies to build integrated communication campaigns.

  • You will work with partners and multiple teams to develop integrated campaigns and ensure clear strategic agreement throughout planning and campaign delivery.

  • You will engage and present with confidence to teams, including senior leaders.

Requirements

•      6+ year’s experience in games marketing, brand or communications department.

•      Experience in mobile games global marketing and publishing operations.

•      Expertise in creating global campaigns and experience creating 360 marketing/communications programs.

•      Experience partnering with international teams to build communications campaigns.

•      Experience with communications across all forms of media

•      Experience leading agency partners in delivering successful results for your product.

•      Fluent in Chinese and English and can create collaboration across language and culture.

#LI-Hybrid

#FlexibleWork

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Community / Marketing Title: Communications Manager

Company Profile:

Electronic Arts Inc. 是全球领先的互动娱乐软件公司。 EA 提供适用于联网主机、个人电脑、手机和平板电脑的游戏、内容和在线服务。

EEOText: 关于 EA 在 Electronic Arts,我们的宗旨是“激励世界,同享乐游”。我们让兼具创意、创新和激情的人才共聚一堂,为世界各地的亿万名玩家创造非凡的全新游戏体验。我们知道我们的长处在于员工的多样性。我们保证员工处于包容的文化之中,为其提供学习和领导的机会,让其从事职业生涯中最有影响力、最有价值的工作。 我们把我们的员工放在首位。我们为员工提供全面的、着重于健康和福祉的福利保障,以满足您的需求,并帮助您平衡您的职业生涯和个人生活。我们提供充满活力和共同协作的工作环境,您可通过我们的员工资源小组进行联系和贡献,享受带薪休假、产假和育儿假来平衡工作与生活,另外还有免费的电子游戏等更多福利! Electronic Arts 是一个机会平等的雇主。所有招聘决定均不考虑种族、肤色、国籍、血统、生理性别、社会性别、性别认同或表达、性向、年龄、遗传信息、宗教信仰、残障状况、医疗状况、怀孕状况、婚姻状况、家庭状况、退伍军人身份或其他任何受法律保护的特征等因素的影响。EA 还会遵照相关法律,为符合条件的残障个体改善工作环境。

Days Open: 73

Can this position be remote?: 0

EEO Employer Verbiage:

EA 是一个奉行机会均等的雇主。 所有招聘决定均不考虑种族、肤色、国籍、血统、生理性别、社会性别、性别认同或表达、性向、年龄、遗传信息、宗教信仰、残障状况、医疗状况、怀孕状况、婚姻状况、家庭状况或退伍军人身份等因素的影响。 EA 还会遵照相关法律,为符合条件的残障个体改善工作环境。

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