Campaign Manager, FIFA Brand

Requisition Number: 175841

Position Title: Marcom Specialist II

External Description:

The The Brand Marketing role supports one of the most-acclaimed franchises in the world, EA SPORTS FIFA. This position is primarily responsible to help support the execution of the global Brand Marketing Campaign, leveraging processes and best practices to support day-to-day operations, campaign tracking and readiness, campaign measurement, and partnership activations.

You have a passion for bringing signature marketing campaigns to life, working with diverse groups of partners to coordinate complex executions across multiple channels & timezones, and a motivation to keep the overall campaign on track. You will report to the Senior Global Brand Marketing Manager.

We welcome remote candidates, with future relocation opportunities to our Vancouver office as a possibility.

Responsibilities:

• Deliver world class campaigns in support of the Global Brand Marketing team
• Collaboration & leadership across key internal & external stakeholders including: Social Media, Content/Production, Web, Email, Community, Social, PR, and Partnerships
• Build campaign briefs, in both lead & supporting functions. Translating business & strategic documents into insight driven GTM plans
• Act as a primary driver of recurring campaign tracking and readiness, including establishing meeting health, channel status updates, identification of risks/opportunities per campaign beat, and liaising with cross-functional partners to prepare and problem-solve against obstacles in the GTM campaign
• Key driver of campaign measurement and reporting to assess campaign KPIs, communicate learnings and formulate a perspective on optimization for local and/or global campaigns

Qualifications:

• 3+ years' experience in creating integrated marketing campaigns
• Experience working with global brands either on the client or agency side
• Experience working in Communications, Social, PR, Creative or Retail Merchandising
• Ability to maintain working relationships with teams and stakeholders across disciplines, time zones and territories.
• You have experience with developing Powerpoint/Keynote/Google slide presentations, both to educate & inspire.
• Ability to translate campaign performance & insights into goals & objectives
• A strong interest in football, sports and/or gaming

City:

State:

Community / Marketing Title: Campaign Manager, FIFA Brand

Company Profile:

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

EEOText:

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We’re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Days Open: 74

Can this position be remote?: 1

EEO Employer Verbiage:

About Electronic Arts

We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams’ careers. 

 

We put our people first, and we make sure they’re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn’t end at the workplace—we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more. 

 

Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we’re doing the work to give everyone the space to be their full selves while giving back to our community. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and build on our success. As our industry accelerates, we aren’t just keeping up—we’re staying ahead of the game.

 

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.