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Global Brand Marketing Manager

Location: Seattle, WA, USA

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This position is no longer open.

Requisition Number: 175524

Position Title: Brand Manager I

External Description:

We are looking for a Brand Manager with 5 years or more of experience in marketing, reporting to the Senior Global Brand Manager on the project. You will be an essential member of the crew building the game's brand experience and lead its creative go-to-market plans.

 

We are the EA Originals & Partners Brand Team

EA Partners is the division within Electronic Arts that seeks out the best and boldest talent from independent studios around the world and leads the industry into future ways to play.

We are the team that brought the breakout hits like Unravel, It Takes Two and Knockout City to market. We partner with incredible studios including Hazelight, Velan, Coldwood Interactive, Zoink Games and Silver Rain to help develop the marketing and commercial strategies for their games.

 

Key Responsibilities:

  • You will support the Senior Global Brand Manager in bringing the brand foundations to life.
  • You will co-develop the go-to-market strategy and multi-channel, global marketing execution for the project, helped by player, market and product insights.
  • Inspire a cohesive and collaborative team of marketers with a shared purpose to achieve creative campaign tactics.
  • Author campaign briefs and track campaign readiness by setting marketing Indicators that improve user acquisition, engagement, retention and evangelism.
  • You will track and interpret campaign performance data and translate into actions.

 

Qualifications: 

  • 5+ years of marketing experience in gaming or entertainment.
  • A thinker, you have robust analytical skills that translate into strong brand storytelling.
  • A planner, fast learning and excelling with planning tools & software
  • A relationship-builder, you'll enjoy making connections with lots of different people and teams.
  • A go-getter, willing to encourage people to achieve greatness.
  • Experience and passion for video games

City:

State:

Remote?: 1

Community / Marketing Title: Global Brand Marketing Manager

Company Profile:

Electronic Arts is the leading interactive entertainment company, powered by innovative technology. We create incredible experiences for millions of players around the world. But what matters most is our people who inspire us, and the world, to play. As we bring new forms of entertainment to people around the world, we need creative, collaborative, diverse and adaptable people to keep making Electronic Arts better.

EEOText: About EA We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams’ careers. We put our people first, and we make sure they’re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn’t end at the workplace—we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more. Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we’re doing the work to give everyone the space to be their full selves while giving back to our community. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and build on our success. As our industry accelerates, we aren’t just keeping up—we’re staying ahead of the game. Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Date Opened: 2022-09-02 16:37:34.27

EEO Employer Verbiage:

About EA

We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams’ careers. 

 

We put our people first, and we make sure they’re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn’t end at the workplace—we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more. 

 

Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we’re doing the work to give everyone the space to be their full selves while giving back to our community. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and build on our success. As our industry accelerates, we aren’t just keeping up—we’re staying ahead of the game.

 

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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