Global Brand Marketing Manager

Requisition Number: 175524

Position Title: Brand Manager I

External Description:

We are looking for a Brand Manager with 5 years or more of experience in marketing, reporting to the Senior Global Brand Manager on the project. You will be an essential member of the crew building the game's brand experience and lead its creative go-to-market plans.

 

We are the EA Originals & Partners Brand Team

EA Partners is the division within Electronic Arts that seeks out the best and boldest talent from independent studios around the world and leads the industry into future ways to play.

We are the team that brought the breakout hits like Unravel, It Takes Two and Knockout City to market. We partner with incredible studios including Hazelight, Velan, Coldwood Interactive, Zoink Games and Silver Rain to help develop the marketing and commercial strategies for their games.

 

Key Responsibilities:

• You will support the Senior Global Brand Manager in bringing the brand foundations to life.
• You will co-develop the go-to-market strategy and multi-channel, global marketing execution for the project, helped by player, market and product insights.
• Inspire a cohesive and collaborative team of marketers with a shared purpose to achieve creative campaign tactics.
• Author campaign briefs and track campaign readiness by setting marketing Indicators that improve user acquisition, engagement, retention and evangelism.
• You will track and interpret campaign performance data and translate into actions.

 

Qualifications: 

• 5+ years of marketing experience in gaming or entertainment.
• A thinker, you have robust analytical skills that translate into strong brand storytelling.
• A planner, fast learning and excelling with planning tools & software
• A relationship-builder, you'll enjoy making connections with lots of different people and teams.
• A go-getter, willing to encourage people to achieve greatness.
• Experience and passion for video games

City:

State:

Community / Marketing Title: Global Brand Marketing Manager

Company Profile:

Electronic Arts Inc.は、インタラクティブ・エンターテイメント・ソフトウェアの世界的大手企業です。 EAは、インターネットに接続されたコンソール、パソコン、携帯電話、タブレットに対してゲーム、コンテンツおよびオンラインサービスを提供しています。

EEOText: EAは雇用機会を均等に提供します。 雇用に関する決定を下す際は、人種、肌の色、国籍、出身国、出身民族、身体的性別、社会/文化/心理的性別、性別自認または性別表現、性的指向、年齢、遺伝情報、宗教、身体障害、病状、妊娠、婚姻状況、家族状況、軍役経験の有無、および法律で保護されたその他のあらゆる状況は考慮されません。 また、犯罪歴のある人物の雇用も、募集要項を満たす応募者の場合は適用法令に従って検討します。 さらにEAでは、身体に障害のある方々のために、適用法令によって定められた職場環境を整えることも行っています。

Days Open: 77

Can this position be remote?: 1

EEO Employer Verbiage:

EAは雇用機会を均等に提供します。 雇用に関する決定を下す際は、人種、肌の色、国籍、出身国、出身民族、身体的性別、社会/文化/心理的性別、性別自認または性別表現、性的指向、年齢、遺伝情報、宗教、身体障害、病状、妊娠、婚姻状況、家族状況、軍役経験の有無は考慮されません。 さらにEAでは、身体に障害のある方々のために、適用法令によって定められた職場環境を整えることも行っています。