Consumer Insights Manager, BioWare and Star Wars

Requisition Number: 175240

Position Title: Advanced Researcher

External Description:

Consumer Insights Manager for BioWare and Star Wars

At EA, we strive to inspire the world to play. 

Consumer Insights is constantly in pursuit of understanding our players - their motivations for playing games and how their behaviors change alongside the ever-changing gaming market. This role within CI will lead research for our studios, brands, and the games they create. You’ll partner closely with our studios, brand and marketing teams, as well as fellow researchers and analysts in North America and Europe. We are looking for a researcher who is not just a thought-leader, but a relationship-builder who can collaborate and understand our partners’ context to create research roadmaps and deliver critical insights that will have real impact on our games, live services, and communications.

 

We’re looking for all the best kinds of people to make great experiences for our team members and our players. The best people want a job that inspires them, while giving them room to enjoy their lives. And we want to give them that. We celebrate diversity and inclusion by creating a place where you can come to work and be yourself. 

The CI Manager for BioWare and Star Wars will work with... 

• Our Consumer Insights team - a close-knit team of 20+ insights professionals focused on improving our games throughout development, marketing, and live service.
• Other members across Analytics and Research - we work together to develop a cross-functional ‘voice of the player’ that leverages other areas of expertise (e.g. data science, telemetry analytics, user experience, social listening).
• EA’s studios and brandleadership - we partner closely with decision-makers and thought-leaders across development, marketing, publishing, and brand to inform strategies from greenlight to launch and throughout live services.

In a typical week, this person could be…

• Out in the field (live or virtually), talking with players about their gaming experiences and interests, which will guide the game team towards experiences they should build
• Analyzing data, and building a story that guides product and marketing in their decision-making
• Designing insights projects that guide new feature development, using traditional or innovative techniques that are qualitative or quantitative in nature
• Consulting with our stakeholders and partners to workshop strategy and features, the essence of your studios’ brands and target players, driving knowledge that identifies your games’ place in our EA portfolio

If you’re interested in this role, you’ll need these skills or experiences:

• Scrappy. You’re comfortable with a fast-paced, sprint-driven product cycles
• Influential. You’re accustomed to collaborating with and influencing a cross-functional audience
• Strategic. You have a track record of connecting the dots for your stakeholders
• Creative. You’ve leveraged or designed non-traditional methodologies when the status quo wasn’t enough
• Insights Expertise. You’re experienced across various research techniques and methodologies
• 5+ years of experience working in or with any of these:
• Interactive entertainment industry (e.g. video gaming, gaming/entertainment platforms)
• Consumer-facing digital technology industry (e.g. apps, platforms)
• Linear creative entertainment (e.g. film, television) 
• If you have experience on the agency/consulting side, that’s a bonus
• Ability to travel internationally

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Community / Marketing Title: Consumer Insights Manager, BioWare and Star Wars

Company Profile:

Electronic Arts Inc.는 세계를 선도하는 인터랙티브 엔터테인먼트 소프트웨어 기업입니다. EA는 인터넷 콘솔, 개인용 컴퓨터, 휴대전화, 태블릿용 게임과 콘텐츠 및 온라인 서비스를 제공합니다.

EEOText: EA는 균등한 기회의 제공을 실천합니다. 모든 채용은 인종, 피부색, 출신 국가, 혈통, 생물학적/사회적 성별, 성 정체성 또는 표현, 성적 성향, 나이, 유전 정보, 종교, 장애 여부, 질병 유무, 임신 여부, 혼인 상태, 가족 상황, 군 복무 여부, 또는 법으로 금지된 기타 요인을 고려하지 않고 결정됩니다. 또한, 해당 직책에 합당한 능력을 갖추고 있다면 범죄 기록이 있는 지원자도 관련 법률을 준수하는 방식으로 채용 여부를 고려합니다. EA는 관련 법률에서 명시하는 대로 업무 공간에 장애가 있는 입사 지원자 또는 예정자를 위한 시설을 마련해두고 있습니다.

Days Open: 85

Can this position be remote?: 0

EEO Employer Verbiage:

EA는 균등한 기회의 제공을 실천합니다. 모든 채용은 인종, 피부색, 출신 국가, 혈통, 생물학적/사회적 성별, 성 정체성 또는 표현, 성적 성향, 나이, 유전 정보, 종교, 장애 여부, 질병 유무, 임신 여부, 혼인 상태, 가족 상황, 군 복무 여부 등의 요인을 고려하지 않고 결정됩니다. EA는 관련 법률에서 명시하는 대로 업무 공간에 장애가 있는 입사 지원자 또는 예정자를 위한 시설을 마련해두고 있습니다.