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Lead Game Economy Designer - Madden

Location: Orlando, Florida, United States

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Requisition Number: 168529

Position Title: Game Designer II

External Description:

EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, fan programs, and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sport through industry-leading sports video games, including Madden NFL football, FIFA soccer, NHL® hockey, NBA LIVE basketball, and EA SPORTS UFC.

EA SPORTS Madden NFL is the best-selling sports property in U.S. Video game history. Madden NFL is an immersive, simulation-based, authentic NFL interactive experience, empowering fans to play out their NFL fantasy of winning the Super Bowl (and much more). Madden NFL has entertained fans over three decades with more than 130 million lifetime units sold.

Madden NFL is developed at EA's Tiburon Studio in Maitland, FL, and Madrid, Spain by a team that prides itself on innovation and creative collaboration. We are looking for talent with a passion for sports to create experiences that connect with millions of football fans around the world to grow the love of the sport.

As a Game Economy Designer, you will promote the delivery of game value to the customer, encouraging players to keep coming back and engaging with the core game loop. You will employ methodologies of economics, sociology, and business intelligence to create a healthy game economy, tightly integrated with systems for player customization, game progression, reward structures, and overall gameplay balance.

Your Responsibilities

  • Reporting to the Senior Producer, you will build with us essential features that further the strategic vision of the product, and improve retention, acquisition, and monetization.
  • Model, build, and tune complex game economy systems with multiple currencies, progression systems, sinks, faucets and points.
  • Build the post-launch economy, incorporating limited time events, reward structures, purchases, and adjustments that support new features throughout the product lifecycle.
  • Partner with our analytics team to collect and analyze data, and optimize performance.
  • Be the resident authority on important metrics such as engagement time, retention, and LTV.
  • Help us guide economy health, daily game updates, and content pricing.
  • Establish and tune the economy, including drivers of purchase behavior, gameplay earn rates, purchase packages, pricing, virtual products, and special events.

Your Qualifications

  • Bachelor's Degree in Economics, Finance, Statistics, Marketing, Business, or Social Science.
  • 3+ years designing digital games; 1+ years optimizing live service games.
  • Understand game balance and pacing in online games.
  • Expertise with spreadsheets (can perform complex functions), manipulating and summarizing large datasets.
  • Break down problems, identifying important relationships and levers that influence the outputs.
  • Model problems into quantitative systems, anticipate downstream effects, and draw conclusions.
  • Statistics knowledge, allowing you to create ratios and indexes specific to each game, and identify specific weaknesses and strengths in its economy design.


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Community / Marketing Title: Lead Game Economy Designer - Madden

Company Profile:

Electronic Arts Inc. is a leading global interactive entertainment software company. EA delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets.

EEOText: About EA At Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers. We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and new parent leave, plus free video games and so much more! Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Date Opened: 2021-09-23 14:05:06.94

EEO Employer Verbiage:

About EA

At Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers. 

We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and maternity and paternity leave, plus free video games and so much more! 

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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